Hello,
Concerning the orders, I recently observed a discrepancy of over 20% between the data on Piwik Pro and the data in the back office, even though we had applied the consent exemption.
What are the possible reasons for this?
Thanks in advance
Welcome to our community!
Here is an article about where data discrepancies can come from. Some of them are only present when comparing different analytics tools and will not apply to you, but there will be a number of them that do:
Best,
Oliwer