Google Ads tags not showing in Google Ads

Data collection and tags
1

I have made some Google Ads tags following this guide Google Ads Conversion Tracking tag | Piwik PRO help center. The tags are working in both GTM and Piwik tag manager, but not showing as conversions in the Google Ads account. How can we make sure that the data can be seen in Google Ads?

2

Hi,

did you set-up Google Consent Mode, too? Usually conversions from older tags fired without Consent Mode still show up but I am not sure if that applies to new tags as well…

best,
Markus

3

Hi Markus,

Thanks for your reply!
We have set up Google Consent Mode but that is not the problem, because we can see that our tags are fired in the debug mode.

4

firing tags are no guarantee for outgoing requests with all parameters set correctly. Did you check if requests really leave the browser and if there is a gcs parameter present (that should be the case for Google Ads requests, too)?