Hi, we are having some issues in getting the LinkedIn campaign data in Piwik pro. Our campaign has 1000 clicks and in Piwik pro it’s showing only 30 sessions. The thing is we have been running the campaigns since Jan 2024 and we have been using piwik pro to track them and the data was flowing smoothly till the end of August and only in September we started facing this issue. Any help would be appreciated. Thanks!
Hi @cstudios,
Welcome to the community!
Unfortunately, LinkedIn campaign clicks do not equal sessions in Piwik PRO. The number of your sessions is siginificantly lower because of potential factors listed below:
- User clicks on an ad 2 or more times in a short span of time
- User clicks on 2 (or more) different ads and campaign parameters are different AND session splits in 2
- User clicks on and ad but before the page loads, they leave the website
- iOS14+ devices will not be matched by Piwik PRO as they may cover the campaign parameters
- Clicks on the ad leads to a landing page with redirect